cost of corporate film
cost of corporate film: making a video (industrial videos, institutional film, institutional videos), a documentary or a film for your company is very simple. Understanding how to do it and how to define the cost of corporate film will save you time and money. The well-made corporate film will boost your business more than any other promotional activities. It is important to understand how to set and how to calculate the cost of corporate film.
Why you pay a price for corporate film?
After defining the purpose of the corporate film, budget, price, value, the cost of corporate film should be defined. Is there a list of cost of corporate film?
The costs of corporate film are variable, so the question ”how much is corporate film?‘” or “what are the costs of corporate film?” will never get credible answers.
The same follows if you ask a price list of corporate film or cost based on time-length.
You will always be answered ”how much do you have?“, ” What is the budget for the corporate film?“
You can decide to make your films with film footage, with shooting in a few days, or shooting at different places, with digital effects and 3D animation, virtual.
As a reference you may consider that the price of a decent wedding video varies from € 1,000 to € 3,000, but you are probably thinking about a more interesting product than a decent wedding video.
The video of major industrial corporations or government entities have a price of € 30,000 minimum.
The major part of the corporate film has cost between € 1,000 and € 30,000.
It’s like deciding where to go out for dinner: in a fast food restaurant, in a decent restaurant, in a restaurant downtown, or in a restaurant with a star chef.
It’s like deciding to buy a car: a small car, 0 km, a midsize sedan, a family car, a SUV or a luxury car. You could spend from € 4,000 to € 80,000.
That is why it is important to plan your project well: you will not waste time, money and above all you will avoid disappointment.
First you must decide a price range of corporate film.
Indicate the budget immediately, even in an approximate way, you can also allow the production company to give you the realistic offers.
The best approach is to agree to set a value and then ask for different projects with different cost:
For everyone receives certainly more options so that you could easily build one which best suits your expectations.
If you do not have a clear idea of what would be the price of corporate film you first imagined, you can find a couple of movies that you like and ask for a quote for that as an example.
It is important to understand who your audience is: customers, investors, experts.
Start typing a sorted list of potential audience who you would like to reach.
At this point, do not forget your director (if you have one ..!).
Make sure you have enough time for production.
Probably your film is not the only one to be processed and we kindly ask you to organise your other work, because you may encounter a cost that could have been avoided.
Do not wait until the last moment. Please allow at least 3-4 weeks for the simpler corporate film and 6-8 weeks for the more complex ones.
The distribution platform
Please define in time where you want to see your corporate film:
Of course you do not want to see an ear in close-up on a 3 meters screen or small characters, almost like ants, on You Tube.
You can use the audio? Or it will be projected at a fair or in a reception where the sound can not be heard?
You’ll certainly want to appreciate your corporate film on multiple platforms. Ask then to make different versions depending on usage (Pc, Tv, mobile devices, TV screens). cost of corporate film remain unchanged.
The choice of supplier
You had three choices:
1) a friend/relative/acquaintance
The friend will usually cost less (under the counter), will do its best and will provide you with a video of reasonable quality. It will be like a good video for holidays. It is the professional way to present? maybe not.
The freelance seems not expensive, maybe cash in hand, but he will always have to rent the equipments and any change in the process will then become a cost. In the end, you will not spend as “little” as you thought. In the future (which surely will) you could not edit your movie. The cost of corporate film often change.
The professional production studio will accompany you with more people, it will have in its disposal of everything you need for a successful project and, in the end, if you have planned well your video, you will pay the same cost for corporate film compared to free lance and you will have much better corporate film at a lower cost.
Every series relationship provides what is defined as a result and cost of corporate film.
At first you may think they are not needed, but in 8 out of 10 cases this happens.
Negotiating first for their delivery, you will get a better price of corporate film because the supplier knows to make this service. Often, important changes can be made with a relatively small amount compared to the total cost, if it was known at the beginning of work.
Once the price of corporate film, the movie planned, the information collected for content, you will be ask this question:
Please decide it immediately.
Spend little more and especially given the additional options such as:
If you have planed your time well, you only need to pay little more. cost of corporate film will not change much.
Before you begin, gather everything you feel is necessary to achieve your corporate film, or at least it can help you to write a text, an idea, a storyboard.
The higher the quality of the material provided, the higher the quality of your corporate film. It will not affect the cost of corporate film but will give you a better video.
The phases of a video production
Every step will be agreed with your studio: avoid surprises and definitely save on the cost of corporate film.
Take any procedure over, any more than we have agreed, you will incur additional costs. With a little more care you will be able to avoid it.
If you need time to consult colleagues or superiors, take your time.
Your video is finished, but…it’s a huge file on the editing computer and you can see it very well on a screen created to help the editor to see in the best possible way: your viewer will not see it like this.
Well define what formats you need: this will give you the best film on all platforms (TV, PC, mobile device, internet).